PeopleStrong, one of Asia’s leading human capital management SaaS platforms, has appointed Aashay Manake, as its Chief People Officer. In this role, Aashay will lead people and culture strategy, strengthening leadership capability, workforce effectiveness, and organisational readiness as the company scales across markets.
Prior to this appointment, Aashay was associated with Jubilant FoodWorks as Vice President HR .
Aashay brings over 16 years of experience across high-growth and complex organisations spanning FMCG, industrial conglomerates, hospitality/consumer tech, and QSR and food services.An alumnus of SCMHRD, Aashay has led enterprise-wide HR charters covering performance and rewards, talent and leadership development, employee relations, and organisational design, often in environments undergoing rapid transformation and scale.
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Welcoming Aashay, Sandeep Chaudhary, CEO, commented, “At PeopleStrong, we believe that people care is good business. As we scale across markets and support organisations navigating increasingly complex workforce realities, having a leader who brings together strong HR domain expertise, sound process thinking, and genuine human understanding is critical. Aashay embodies this balance exceptionally well. We are delighted to welcome him to the leadership team and look forward to strengthening our people and culture agenda as the company enters its next phase of growth.”
Speaking on his new role, Aashay Manake, Chief People Officer, said, “PeopleStrong has consistently been at the forefront of progressive people practices, setting benchmarks for how culture, leadership, and employee experience can drive long-term value. I am excited to build on this foundation and work with the leadership team to further strengthen capabilities, create scalable people systems, and a culture that brings joy, energy, and meaning to work.”
Ashay has also worked with ITC Ltd., GE, OYO.





