06/24/2026

Case Study: Leveraging CSR

Case Study: Leveraging CSR
The analysis of the problems and carrying out root cause analysis enabled M/s ABC Ltd. to come out with a solution that was a win-win situation for all the stakeholders. The DM & DC made it a point to take inputs from the local Member of Parliament and Panchayat Pradhan while deciding the projects, thereby taking care of the interests of the Political Parties also, since they too are partners in ensuring that their Constituency develops.

In June 2024, one fine morning, the Head of HR of M/s ABC Ltd. received a phone call from an unknown number while having breakfast. The caller did not introduce himself but straightaway started accusing M/s ABC Ltd., complaining that the Company had constructed washrooms near the Politician’s house, who is from the “X” Political Party.

After a few days, the HR Head received one more intimidating call from Delhi. The Caller demanded that M/s ABC Ltd. should construct washrooms under its Corporate Social Responsibility (CSR) Scheme near the house of the local Member of Parliament of the “Y” Political Party. It was more of a veiled threat rather than a demand.

After these two phone calls, the HR Head was visibly disturbed trying to figure out as to what was the root cause of this state of affairs. He was newly posted at the particular Plant, which is situated in a developing Rural Area situated around 170 km from a Tier-I city. He discussed these two incidents with a few of the Staff in the Company who had been working for a long time and...

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Dr. Sugata Datta

is currently holding the position of Head of HR in Hindustan Aeronautics Ltd., Helicopter Complex, Bangalore. He has around 30+ years of Industry experience in the Service Industry, Textile Industries and in various Divisions and Offices of HAL located in various parts of the country. He has published several Case Studies in various Journals including SCOPUS indexed Journals.

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Dr. Sugata Datta

is currently holding the position of Head of HR in Hindustan Aeronautics Ltd., Helicopter Complex, Bangalore. He has around 30+ years of Industry experience in the Service Industry, Textile Industries and in various Divisions and Offices of HAL located in various parts of the country. He has published several Case Studies in various Journals including SCOPUS indexed Journals.

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